Job Vacancy: Media Buyer – Digital Advertising

EXALT is looking for a results-driven Media Buyer with strong experience in digital advertising and paid media campaigns. The ideal candidate should be skilled in managing advertising campaigns across Meta, Google, Snapchat, and TikTok, with a strong focus on performance, conversions, and return on ad spend.

• Plan, launch, and manage paid digital advertising campaigns.
• Manage campaigns across Meta Ads, Google Ads, Snapchat Ads, and TikTok Ads.
• Set up campaign structures, targeting, budgets, and tracking.
• Monitor campaign performance and identify opportunities for improvement.
• Optimize campaigns to improve ROAS, CPA, CPL, and conversion rates.
• Manage advertising budgets effectively and control campaign spending.
• Conduct audience research and develop effective targeting strategies.
• Implement retargeting campaigns and conversion funnels.
• Analyze campaign data and identify trends and performance gaps.
• Prepare regular campaign performance reports.
• Test different audiences, creatives, placements, and campaign strategies.
• Scale successful campaigns while maintaining profitability.
• Work with creative and marketing teams to improve ad performance.
• Stay updated with the latest digital advertising trends and platform changes.

• Minimum 3 years of professional Media Buying experience.
• Local hire in Kuwait – candidates currently residing in Kuwait are required.
• Strong hands-on experience with:
  • Meta Ads
  • Google Ads
  • Snapchat Ads
  • TikTok Ads
• Strong understanding of campaign setup, targeting, optimization, and scaling.
• Proven experience managing advertising budgets.
• Good understanding of ROAS, CPA, CPL, CTR, and conversion rates.
• Strong knowledge of audience targeting and retargeting.
• Understanding of conversion funnels and performance marketing.
• Strong analytical and problem-solving skills.
• Excellent attention to detail.
• Ability to analyze data and make performance-driven decisions.
• Previous digital marketing agency experience is preferred.

• Media Buying
• Paid Advertising
• Performance Marketing
• Meta Ads
• Google Ads
• Snapchat Ads
• TikTok Ads
• Campaign Optimization
• Audience Targeting
• Retargeting
• ROAS Optimization
• CPA & CPL Management
• Conversion Rate Optimization
• Digital Marketing Analytics
• Advertising Budget Management

Interested candidates should send their:

• Updated CV
• Portfolio
• Relevant case studies

Please include “Media Buyer” in the email subject.